Marketing and sales
From social media to email campaigns, learn ways to connect with your customers and increase sales.
Google Ads for Ecommerce
1 hour 13 mins • 15 lessons
There is no better customer than someone who finds your business on Google. When a customer searches your product and finds your business on Google, they have buying intent.
In this 60 minute course, your instructor Daniel Patricio will teach you how Google Ads works and why you should advertise on it.
Daniel is an ecommerce entrepreneur who grew his business to six figures by focusing on Google Ads. He also works on the marketing team at Shopify where his team built an integration between Shopify and Google to help automate the campaigns in this course.
How to Use Data to Increase Conversion Rate (CRO)
36 mins • 7 lessons
Conversion Rate Optimization for Shopify Merchants: How to Audit, then take Action on your store. Use the data available to you. This course will ask you over 80 questions that will help build your site audit as you progress through the course. Each question can be answered using analytics from Shopify, and other 3rd party tools like Google Analytics By the end of the course, you will have implementable, data driven optimization strategies to implement on your Shopify store.
Join us today as we delve into the data that will help improve your conversion rate!
Create Exceptional Customer Service Experiences
36 mins • 8 lessons
Discover how to create exceptional customer service experiences at any stage in business. Taught by Mat Patterson, Customer Service Evangelist at Help Scout you'll practical tips to help you make customer service a competitive advantage.
How To Launch An Online T-Shirt Business With Print On Demand
45 mins • 19 lessons
Did you know that more than two billion t-shirts are sold worldwide each year? The average American owns twenty seven t-shirts. That’s enough to circle the earth over forty times! On average, Americans buy one new clothing item almost every single week. These numbers are only growing exponentially each year. So how can you get your piece of this huge and growing market? In this course, you’ll learn the exact same strategies and principles Kerry has taught his students that will have you making t-shirt sales and collecting profits in record time!
Niche It! 4 Steps to Niching Your Business
33 mins • 12 lessons
Do you need to have a niche in order to start a business? No. Would a niche help grow your business faster? Absolutely.
Vivian Kaye’s business skyrocketed to $6 million in sales, shipped thousands of orders and amassed raving reviews by using the power of niching.
In this course, you’ll learn her 4 step signature framework to niche your new or existing e-commerce business.
Enroll now to start for free!
Introduction to Packaging Your Products
25 mins • 9 lessons
Every physical product you buy needs packaging.
Whether you ship apparel, beauty, furnishings, food & beverage, telemedicine or cannabis, this course is for you.
Your packaging is your billboard, it works hard for you and is the first physical touchpoint for your customer. Plus 63% of consumers say packaging appearance compelled them to purchase the product again!
Master Influencer Marketing to Grow Your Business
32 mins • 13 lessons
In this course you’ll learn how to create an influencer campaign from start to finish.
Your instructor Cody Wittick, co-founder and managing partner at Kynship, will teach you the step-by-step process and provide the tools and templates to successfully run your influencer marketing campaign.
Enroll now for free to get started!
SMS Marketing Course: Learn Text Message Marketing Campaign Strategies
45 mins • 19 lessons
Have you noticed some of the most influential people in the world are saying 'Text Me' to engage with fans and followers? The best marketers in the world are leveraging text message marketing. In this free course you wil learn sms marketing and text message marketing strategies to grow your skill set. What is sms marketing? How to build a sms marketing database? Free course taught by Arri Bagah.
Grow your Sales by Understanding Visitor Behavior
24 mins • 10 lessons
Your Shopify store is getting traffic but you’re not seeing any sales. What’s happening?
Is there anything you can do about the 75% of e-commerce carts that get abandoned? What about the visitors who get frustrated and leave before even adding something to a cart? How do you know what ACTUALLY happened that prevented them from buying something?
In this course you’ll learn how to better understand visitor behavior on your store, which can ultimately help you grow your sales.
We’ll cover how to organize your store to highlight high-margin products, engage with customers to better understand their needs and recognize the behavior of high-value customers.
This course is for Shopify store owners looking to simplify website optimization, improve product listings and grow their business quickly and for the long-term.
Sign up today and to start optimizing.
Lucky Orange Team
Grow Your Holiday Sales or Product Launch Revenue (with Ads)
47 mins • 9 lessons
Learn everything you need to know to run a successful holiday sale campaign (or launch a new product).
Your instructor, Gamal Codner, has spent over a million dollars on Facebook and Instagram ads at a profit and trains dozens of entrepreneurs each month on how to use ads.
You’ll learn the complete Black Friday strategy to use and how using this strategy will generate more revenue for your business during peak sales times.
Enroll now to get started!