The #1 Marketing Tool for Long-term Success

The #1 Marketing Tool for Long-term Success

You’re here to build your Print-on-Demand empire. Building a profitable empire requires different thinking and strategies than starting a business without a plan.

There are dozens of ways to market your Print-on-Demand store, though in this lesson we want to focus on the power of your email list (subscribers) as a long-term strategy.

Your email list is powerful because you ‘own’ it, and you don’t need to worry about changing algorithms on social media. Email has proven to be here to stay.

The best way to get an overview of this topic if you’re brand new to email marketing is to read the guide How to Grow Your Ecommerce Business with Email Marketing. It’s a quick read, and you’ll have actionable steps to get started.

This guide will walk you through how to:

  • Start building an email list for your ecommerce business.
  • Accelerate your list building efforts through email.
  • How to drive more website traffic and sales with strategic campaigns.
  • Improve your email marketing performance over time.

Below you will find templates to create your email marketing, and also instructions to set up your email marketing.

Resources:

App Recommendations:

  • Klaviyo – Klaviyo is the leading Shopify app for email marketing
  • Privy – Free email popups with exit intent
  • Spin-a-Sale – Interactive Email Popup

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