Evaluating Your Email Marketing
Course content (38 lessons)
01 |Get Started with Email Marketing
02 |Create Your Welcome Series
03 |Optimize Your Shopify Store
04 |Grow Your Email List
05 |Measure What Matters with Email Analytics
06 |Advanced Email Strategy
“We are going to cover three simple metrics to make sure your email is working.”
To get the most out of this lesson, you should already have your email channel up and running.
The three foundational metrics you can start evaluating include:
- Metric #1: Open Rates
- Metric #2: Click Through Rates
- Metric #3: Revenue
✅ Make yourself a copy of the document now and start inputting your week-one metrics.