3 Creative Strategies for Retargeting

Homepage and collection page retargeting are an effective way to convert visitors to customers.

5 Reasons why they’re effective:

  • Remind potential customers you exist
  • Build trust by letting potential customers know other customers love buying from you (“social proof”)
  • Affirm brand affinity
  • Show off your products and compel them to click
  • You can provide a strong call to action

✅ Watch the video to learn more about effective creative strategies for retargeting, and get inspiration for your own ads with the examples below.


  1. GOAL: Remind potential customers you exist (first image is the collection page, followed by the ad)
  2. GOAL: Build trust with potential customers

Download more examples here!

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