Lesson 2: When an Influencer Doesn't Like a Product or Vision for the Company

Lesson 2: When an Influencer Doesn't Like a Product or Vision for the Company

“I really can’t wear your product.”

This is something a founder does not want to hear from a partner in their brand. Though this is exactly what Daymond heard from his key influencer, LL Cool J (aka L) at one point during the growth of his company.

In this lesson, Daymond explains the valuable lesson he learned by listening to LL Cool J that helped him evolve his designs and products while growing FUBU.

Join Shopify Compass

Become a member to access online courses, workshops, and a community of like-minded business owners.

Sign up for Compass

Download the Shopify Compass app

Track your progress and schedule reminders to help you reach your business goals.

Google Play Store BadgeMac App Store Badge