A brief introduction to Google Analytics

A brief introduction to Google Analytics

In this lesson, we take a look at what Google Analytics is and what it can do for us.

This includes: * How many people visit my website? * Where do my visitors live? * What websites send traffic to my website? * What marketing campaigns drive the most traffic to my website? * Which pages on my website are the most popular? * How many visitors have I converted into leads or customers? * Where did my converting visitors come from and go on my website? * How can I improve my website's speed? * What blog content do my visitors like the most?

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