How to set-up goals and funnels
Course content (12 lessons)
Module 1: Google Analytics: What is it and how do I set it up?
01 |Module 2: Exploring the data and finding insights
02 |Module 3: Advanced techniques and customizations
Knowing how to use goals and how to set them up properly will give you the power to analyze what drives your visitors to convert. Here we explore: * Goal types: Destination page, events, user interactions * How to create destination goal types * Understand 'The Funnel' and how it is used in Google Analytics.