Setting up your account
Course content (12 lessons)
Module 1: Google Analytics: What is it and how do I set it up?
01 |Module 2: Exploring the data and finding insights
02 |Module 3: Advanced techniques and customizations
Here we go through the process to get Google Analytics tracking on your site and how to get your data organized. We’ll cover: * Adding your snippet to Shopify * Testing for data collection * Adding users — access levels (account, property, and view levels) * Set-up all features (https, ecommerce, site search, referral exclusion, bot filtering, user metrics, demographics * Connect Google Search Console + Google Ads