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Optimizing Your Post Purchase Funnel

Segmentation, cart abandonment and advanced triggers

Optimizing Your Post Purchase Funnel

Segmentation, cart abandonment and advanced triggers

Course content (8 lessons)

Module 1: Discover the Value of the Forgotten Funnel

What is the post-purchase funnel?2:20

Overlooked messaging opportunities (ABC's)2:43

Segmentation, cart abandonment and advanced triggers 3:34

01 |Module 2: Strategies to Reengage Existing Customers

How to better engage with your existing customer base 2:00

Creating referral programs 2:49

Encouraging customer reviews 1:55

02 |Module 3: Increasing the Lifetime Value of Your Customers

Increasing the LTV (lifetime value) of your customers2:20

The power of loyalty programs 3:46

Module 1: Discover the Value of the Forgotten Funnel

What is the post-purchase funnel?2:20

Overlooked messaging opportunities (ABC's)2:43

Segmentation, cart abandonment and advanced triggers 3:34

01 |Module 2: Strategies to Reengage Existing Customers

How to better engage with your existing customer base 2:00

Creating referral programs 2:49

Encouraging customer reviews 1:55

02 |Module 3: Increasing the Lifetime Value of Your Customers

Increasing the LTV (lifetime value) of your customers2:20

The power of loyalty programs 3:46

This lesson is ecommerce gold. Learn specific strategies you can implement to start building and leveraging customer segmentation, cart abandonment and advanced triggers.