Lesson 4: Why Text Message Marketing Matters

Course content (19 lessons)

In this lesson you'll discover why text message marketing matters more than ever, and why you should implement this marketing tactic in your business.

Whether you're v.c. funded or not it's unsustainable to have to pay to acquire a customer every single time. So if we're thinking markers of today are using what's called on the marketing to build up a list of potential customers. So they can market to their list whenever they want to. On marketing is building up a list of potential customers through like an email list or a text list.
So that generating revenue is as easy as sending a quick text or an email to your potential list of customers. So instead of paying Facebook or Google every single time you want to acquire a customer own marketing allows you to re market to your customers whenever they want. And you have that flexibility because it's a list that you own. So the purpose of text marketing is to help you build an own marketing list.
So that you can profitably acquire your customers.

You're going to learn all about the do's and don'ts of text message marketing. While you're learning, get familiar with Marketing tools directly inside Shopify. These integrated tools can help you get started with your marketing efforts and coordinate across channels.

Lesson 4: Why Text Message Marketing Matters

Course content (19 lessons)

Overview

01 |Module 1

02 |Module 2

03 |Module 3

04 |Module 4