Shipping strategies for print-on-demand businesses

Shipping strategies for print-on-demand businesses

In this video you’ll learn

Two ways to approach shipping:

Setting higher product prices to absorb free shipping for customers

  • Customers love free shipping
  • Setting free shipping at a price threshold is a good strategy to stay profitable and encourage higher average orders

Lower product costs, but customers have to pay for shipping

  • Use this only when you can't build a profitable business by offering free shipping
  • Will result in more abandoned carts
  • Paid shipping allows customers to choose their arrival speed